What is the purpose of preparing a business plan?
A) to force managers to be realistic about their projections
B) to help competitors determine the type of business they face
C) to help customers evaluate an organization
D) to force employees to be more efficient and effective

Question

Quizplus · Accepted Answer

A business plan is prepared to force managers to be realistic about their projections, ensuring that goals and strategies are grounded in feasible expectations and market realities.

What Is the Purpose of Preparing a Business Plan