Because CAT has been invoked in a lot of studies in various contexts, it is said to have good __________ value.

Name: Because CAT has been invoked in a lot of studies in various contexts, it is said to have good __________ value.
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Heuristic value refers to the ability of a theory or concept to generate new ideas, insights, or research, which is why CAT (Communication Accommodation Theory) is said to have good heuristic value.

Because CAT Has Been Invoked in a Lot of Studies