When we are not clear in our ability to evaluate a violation positively or negatively, we use _________ as a measure for the intensity of the violation.
A) communicator reward valence
B) prior experience
C) threat threshold
D) arousal

Question

Quizplus · Accepted Answer

Communicator reward valence is used as a measure for the intensity of a violation when we are not clear in our ability to evaluate it positively or negatively. This concept is part of Expectancy Violations Theory, which suggests that people assess unexpected behaviors by the potential rewards or punishments that the communicator can deliver.

When We Are Not Clear in Our Ability to Evaluate