Which of the following is the BEST call-to-action sentence for a persuasive memo to employees for contributions to the United Way campaign?
A)I hope you will use the enclosed card to respond with a generous gift.
B)Become part of a winning team by indicating on the enclosed card your generous gift of $100, $500, or other designated amount.
C)If you feel you can help, please indicate on the enclosed card how much you can give; the decision is yours.
D)Please consider giving as much as you feel you can to the United Way.

Question

Quizplus · Accepted Answer

Option B is the best call-to-action sentence as it appeals to employees' desire to be part of a winning team and encourages them to indicate a specific amount to donate ($100, $500, or other designated amount). This approach gives a sense of structure and goal-setting for the donation, which can motivate employees to contribute more generously. Option A is too passive, Option C puts too much emphasis on personal decision-making, while Option D lacks specificity and actionable steps.

Which of the Following Is the BEST Call-To-Action Sentence for a Persuasive