A commercial for the drink SunnyD explains how nutritious it is in comparison to other, more "sugary" drinks. While children under 12 are the most likely consumers of SunnyD, the commercial is aimed at mothers. These mothers represent SunnyD's
A)target market.
B)consumer advocates.
C)marketing strategy.
D)marketing mix.
E)marketing tactic.

Question

Quizplus · Accepted Answer

The commercial is aimed at mothers, indicating that the target market for SunnyD is mothers, who are likely the primary purchasers of the drink for their children.

A Commercial for the Drink SunnyD Explains How Nutritious It