High involvement products tend to be those that are expensive and visible to others.

Name: High involvement products tend to be those that are expensive and visible to others.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

High involvement products are products that carry a high level of personal, financial or social risk and are important to the consumer. They are usually expensive and visible to others, such as a car, home, or luxury clothing items.

High Involvement Products Tend to Be Those That Are Expensive