Firms marketing a quality product that generates strong sales can afford to keep expenses down by eliminating new-product development.

Name: Firms marketing a quality product that generates strong sales can afford to keep expenses down by eliminating new-product development.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Even if a firm has a successful product, competition and changing consumer preferences can make it necessary to continue investing in new-product development in order to maintain market share and profitability in the long run.

Firms Marketing a Quality Product That Generates Strong Sales Can