Customer contact has the following negative and positive effects for a service:
A) Increased fixed costs and decreased variable costs
B) Increased process time, but decreased process efficiency
C) Higher outputs but lower quality
D) Decreased efficiency and increased sales opportunity

Question

Quizplus · Accepted Answer

Increased customer contact can lead to decreased efficiency due to the need for more personalized service, but it also opens up increased opportunities for sales by allowing for more tailored offerings and building stronger customer relationships.

Customer Contact Has the Following Negative and Positive Effects for a Service