McDonald's 'golden arches', Qantas's 'flying kangaroo' and the International Olympic Committee's 'Olympic rings' are examples of:
A) brand names.
B) brand marks.
C) brand image.
D) brand equity.
E) None of the options listed.
Correct Answer:
Verified
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Q40: A brand:
A) is a collection of symbols.
B)
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Q47: Which of the following statements is/are correct?
A)
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