As discussed in the text, when evaluating business plans for new ventures, investors often place more emphasis on __________ than lenders do.
A) projected cash flow
B) intellectual property employed
C) the entrepreneur's character
D) amortization of fixed assets
E) None of the answers apply.

Question

Quizplus · Accepted Answer

Investors often focus on the entrepreneur's character because they are investing in the person and their ability to execute the business plan, whereas lenders are more concerned with financial metrics and collateral.

As Discussed in the Text, When Evaluating Business Plans for New