Newsgroups on the Internet can be useful to an entrepreneur for which of the following reasons?
A) People who participate in newsgroups are potential customers who can provide marketing intelligence.
B) Staying current with general news is part of an environmental scanning initiative.
C) Entrepreneurs need unbiased support from many sources, including those found on the Internet.
D) Newsgroups tend to be more objective than commercially available marketing research information.
E) None of the answers apply.
Correct Answer:
Verified
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