Firms with ________ and ________ usually employ a geographic structure to manage international sales.
A) low foreign sales; low product diversification
B) high foreign sales; low product diversification
C) low foreign sales; high product diversification
D) high foreign sales; high product diversification

Question

Quizplus · Accepted Answer

Firms with high foreign sales and low product diversification often employ a geographic structure to manage international sales because it allows them to focus on the specific needs and characteristics of each geographic market without the complexity of managing a wide range of products.

Firms with ________ and ________ Usually Employ a Geographic Structure

Firms with and Usually Employ a Geographic Structure