The process of identifying market segments based on age, gender, race, income, education, occupation, social class, lifecycle stage, and household size is known as ___________________________________.
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Q171: The process of focusing on those segments
Q172: The process of identifying consumers and/or markets
Q173: Identifying the product-related preferences of most consumers
Q174: Identifying consumers who are similar with regard
Q175: A microanalysis of the customer involving customer-specific
Q177: The use of values, attitudes, interests, and
Q178: Consumers and/or markets that are similar in
Q179: The process of identifying market segments based
Q180: The process of segmenting markets based on
Q181: The process of segmenting the market based
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