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Marketing Has Faced the Criticism That It Causes People to Buy

Question 137

Multiple Choice

Marketing has faced the criticism that it causes people to buy more than they can afford. While the role of marketing is to persuade consumers to make purchases, the blame for people buying more than they can afford is attributed to


A) the easy access consumers have to credit cards
B) the cultural change in our society where consumers want instant gratification
C) the advertising and marketing of goods
D) all of the above have been used to criticize marketing

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