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While Marketing Indeed Increases the Price of Goods and Services

Question 140

Multiple Choice

While marketing indeed increases the price of goods and services, before marketing can be eliminated, all of the following factors must be considered, except the fact that


A) marketing creates tangible benefits for products
B) marketing provides information that allows consumers to make better informed decisions
C) a company can only reduce its marketing expenditures if all the competitors within their industry also reduce theirs
D) marketing is a significant contributor to the GNP

Correct Answer:

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