When an individual forms an attitude based on a simple observation of another's behavior this is called the self-perception effect.

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The correct term for this phenomenon is the "observation-attitude link" or more commonly, the "perception-behavior link," which describes how observing someone else's behavior can influence an individual's own attitudes and behaviors. The "self-perception theory" posits that individuals determine their own attitudes and feelings by observing their own behavior and the context in which it occurs, not by observing others.

When an Individual Forms an Attitude Based on a Simple