The external pressures that forced Starbucks to change included:
A) increased competition from McDonalds
B) a recessionary economy
C) increased competition from Dunkin Donuts
D) disgruntled customers
E) All of the above

Question

Quizplus · Accepted Answer

Starbucks faced increased competition not only from McDonald's but also from Dunkin Donuts. Furthermore, the recessionary economy made consumers more cost-conscious, and disgruntled customers were vocal about issues such as high prices and lack of customization options. Therefore, all of these external pressures forced Starbucks to change.

The External Pressures That Forced Starbucks to Change Included