Rebecca works for a rapidly growing nonprofit organization. The organization is in desperate need of volunteers. Part of Rebecca's job requires the use of external communication to find these volunteers, which she does largely through campus and community recruitment fairs. What type of external audience is Rebecca targeting?

Question

Quizplus · Accepted Answer

Rebecca is targeting potential personnel as her external audience because she is looking for volunteers to join the nonprofit organization, which falls under the category of recruiting individuals for roles within the organization.

Rebecca Works for a Rapidly Growing Nonprofit Organization