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Examples of Ethical Issues in Marketing Include All the Following

Question 7

Multiple Choice

Examples of ethical issues in marketing include all the following except:


A) the franchisor requires the franchise to purchase low moving products in order to receive ship of other "hot" products
B) reducing the size of a product package,the contents of the package and adjusting the price of the product to reflect the new (smaller) size.
C) representing a product as "the most current model" when in fact a newer model is available
D) the franchisor launches a system-wide advertising campaign for a product and mandates the price franchisees must charge for the advertised product.

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