In content coding, unit of analysis refers to:
A) the discrete thing that is coded and counted.
B) the standard or uniform unit that allows comparisons among categories.
C) the length of the unit.
D) the value of the unit.
E) a and b.
Correct Answer:
Verified
Q1: Content analysis and interaction analysis are similar
Q2: In content analysis, manifest content is the:
A)
Q3: As a quantitative method, content analysis is
Q4: Content analysis can be performed on texts
Q5: In content coding, it is common to
Q7: Interaction analysis codes:
A) communication into categories.
B) the
Q8: Having specified and systematic rules and procedures
Q9: Content analysis is one type of data
Q10: In content analysis, the frequency with which
Q11: Content analysis is especially fruitful when researchers
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