One way companies can influence consumers' perceptions of their products' prices is through the use of nine-ending prices.

Name: One way companies can influence consumers' perceptions of their products' prices is through the use of nine-ending prices.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Nine-ending prices, such as those ending in .99, are perceived by consumers as significantly lower than they actually are, due to a psychological pricing strategy known as the left-digit effect, which influences consumers' perceptions of price and value.

One Way Companies Can Influence Consumers' Perceptions of Their Products