Diffusion is the process manufacturers go through when developing innovations.
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Q45: An innovation is any idea or product
Q46: Continuous innovation is the continuous development of
Q47: A dynamically continuous innovation will normally alter
Q48: The most important factor to examine when
Q49: Complexity is the degree to which a
Q51: Two ways of examining diffusion variables are
Q52: Vertical coordination reduces the rate of diffusion.
Q53: The most widely adopted model for understanding
Q54: Innovators are the first consumer group to
Q55: The late majority is the last consumer
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