Customer share means the:
A) portion of spending within an industry that a business commands.
B) portion of the market that a business commands.
C) portion of a customer's spending that a business commands.
D) none of the above

Question

Quizplus · Accepted Answer

Customer share, often referred to as "wallet share," is the portion of a customer's spending within a specific category or industry that a business captures. It focuses on the spending of individual customers rather than the overall market share.

Customer Share Means The