The annual marketing plan is the "how-to-do-it" document that guides executives and other employees involved in marketing.

Name: The annual marketing plan is the "how-to-do-it" document that guides executives and other employees involved in marketing.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The annual marketing plan outlines the strategies, tactics, and actions that a company will use to achieve its marketing goals and objectives, serving as a detailed guide for the marketing team and other involved employees.

The Annual Marketing Plan Is the "How-To-Do-It" Document That Guides