Flonase is a nasal spray that clears up all stuffy noses for 24 hours without becoming habit forming or creating drowsiness. It is targeted to adults who suffer from seasonal allergies but are unable to use conventional remedies. To minimize wasted market coverage, its manufacturer could most efficiently use _____ as an advertising medium.

Question

Quizplus · Accepted Answer

Direct mail allows the manufacturer to target specific households or individuals who are likely to suffer from seasonal allergies and are looking for alternatives to conventional remedies, minimizing wasted market coverage.

Flonase Is a Nasal Spray That Clears Up All Stuffy