According to the text, which of the following factors typically influences the choice of sales promotional device used?
A) the availability of tying contracts
B) the internal marketing strategies used by the organization
C) the product's potential for technological obsolescence
D) current economic conditions
E) all of the above
Correct Answer:
Verified
Q111: The two types of sales promotions are:
A)
Q112: Several factors in the marketing environment contribute
Q113: Several factors in the marketing environment contribute
Q114: The sales promotion budget should be established:
A)
Q115: Which of the following factors typically influences
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Q119: Which of the following statements about couponing
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