A homesick South African student received a telemarketing call last night that offered him unlimited international calls for a monthly fee of $39.95. This is an example of _____ pricing.

Question

Quizplus · Accepted Answer

This is an example of flat-rate pricing, where a single fixed fee is charged for a service, regardless of usage. In this case, the offer of unlimited international calls for a monthly fee of $39.95 is a flat-rate pricing strategy.

A Homesick South African Student Received a Telemarketing Call Last