Every item in the More Sales retail catalog is priced at $14.99. The catalog carries toys, collectable items, kitchen utensils, exercise equipment, and lamps. It uses a _____ pricing strategy.
A) single-price
B) market-skimming
C) list pricing
D) cash-discount
E) cost-plus pricing

Question

Quizplus · Accepted Answer

The correct pricing strategy is single-price, as every item in the catalog is priced at the same amount, $14.99, regardless of its category or type.

Every Item in the More Sales Retail Catalog Is Priced