Vanguard Entertainment is a talent agency that manages many acts that are commonly found performing at state fairs and amusement parks. When it launched Third Coast Entertainment to provide an outlet for Christian entertainers who were not being handled by Vanguard's representatives, it was an example of:
A) physical representation.
B) product line expansion.
C) trading up.
D) product differentiation.
E) market aggregation.
Correct Answer:
Verified
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