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Which of the Following Statements About Packaging Is True

Question 94

Multiple Choice

Which of the following statements about packaging is True?


A) Middlemen are not involved in strategic decisions about packaging.
B) Typically, packaging is not a communications tool.
C) Historically, packaging was a consumer-oriented activity in most companies.
D) The successful packaging strategies used in the U.S. will succeed in international markets.
E) Ultimately, a package may become a product's differential advantage.

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