Which of the following statements about packaging is True?
A) Middlemen are not involved in strategic decisions about packaging.
B) Typically, packaging is not a communications tool.
C) Historically, packaging was a consumer-oriented activity in most companies.
D) The successful packaging strategies used in the U.S. will succeed in international markets.
E) Ultimately, a package may become a product's differential advantage.
Correct Answer:
Verified
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