Research Dimension is a Canadian market research company that has visited the homes of people to examine how their closets were arranged, what they kept under the bathroom sink, and how they cleaned their kitchen cabinets. Research Dimension was engaged in _____ research.

Question

Quizplus · Accepted Answer

Research Dimension's method of visiting homes to examine how people arrange their closets, what they keep under their bathroom sinks, and how they clean their kitchen cabinets is an example of observation research. This approach involves directly observing subjects in their natural environment without interfering.

Research Dimension Is a Canadian Market Research Company That Has