The staff at St. Paul's Hospital considered updating its radiology equipment and buying an ultrasound machine (sonogram) so it could offer sonography as a diagnostic tool. The staff has decided they want a sonogram that does color imaging and can make precise tissue measurements. Once these specifications were established, the hospital entered the _____ stage of the buying decision process.
A) purchase decision
B) need recognition
C) alternative evaluation
D) alternative identification
E) prepurchase patronage
Correct Answer:
Verified
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