Even though Paolo Sinese had watched all of the Super Bowl and its commercials, he could not remember seeing an ad for beer even though there were fourteen beer commercials run during the game. This is an example of:

Question

Quizplus · Accepted Answer

Selective retention is the process where people more likely remember information that is personally meaningful to them, while forgetting information that is not. In this case, Paolo Sinese does not remember seeing any beer commercials despite their presence, indicating that these commercials were not meaningful or relevant to him, leading to their omission from his memory.

Even Though Paolo Sinese Had Watched All of the Super