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The Fact Kroger Has Developed Food4Less Grocery Stores to Cater

Question 16

Multiple Choice

The fact Kroger has developed Food4Less grocery stores to cater to the needs of the rapidly growing Latino market is recognition of _____ as a macroenvironmental influence on its marketing program.


A) competition
B) the greening of America
C) demographics
D) economic conditions
E) social and cultural forces

Correct Answer:

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