Bartol indicates that MNCs using the _______________ approach to international strategy are usually considered difficult to manage.

Question

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The multifocal emphasis approach to international strategy involves balancing the need for global integration with the need to be responsive to local conditions. This approach can make MNCs difficult to manage due to the complexity of simultaneously addressing global efficiencies and local responsiveness.

Bartol Indicates That MNCs Using the _______________ Approach to International