The objective of corporate level strategic planning is to determine how to compete within the present line of business.

Question

Quizplus · Accepted Answer

Corporate level strategic planning is focused on determining the overall scope and direction of the corporation and how to add value to the business units within the organization, rather than just competing within the present line of business. It involves decisions related to adding new products or businesses, divesting from current ones, and managing resources across different parts of the corporation.

The Objective of Corporate Level Strategic Planning Is to Determine