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What Is a Catchment Area

Question 6

Multiple Choice

What is a catchment area?


A) The area of a firm's customers as defined by traditional county lines
B) The area a firm's customers shops due to idiosyncratic reasons
C) The area a firm operates in which it has no competition
D) The area where a firms customer will go to shop in the event the firm were to raise prices
E) The contiguous area from which a firm draws most of its customers

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