Because publicity involves no control by the marketer, it usually is used in conjunction with other forms of promotion.

Name: Because publicity involves no control by the marketer, it usually is used in conjunction with other forms of promotion.
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Question

Quizplus · Accepted Answer

Publicity is a form of promotion that is not directly controlled by the marketer, unlike advertising or sales promotions, hence it is often used alongside other promotional tools to ensure a comprehensive marketing strategy.

Because Publicity Involves No Control by the Marketer, It Usually