Which of these is closest to a pure good on the goods/services continuum?
A) Computer software designed to print out the appropriate tax returns
B) An accountant providing advice on an individual's tax return
C) Computer software designed to print out the appropriate tax returns plus a toll-free customer support hotline
D) A computer sold with pre-loaded "ready-to-run" tax-return software
Correct Answer:
Verified
Q51: Which of these examples involves service marketing?
A)
Q52: For a final consumer, an acceptable alternative
Q53: Which type of service is often very
Q54: Which type of service involves the highest
Q55: Because IBM is classified as a manufacturer,
Q57: Which of these is closest to a
Q58: Which of these is closest to being
Q59: Which of these is NOT an example
Q60: The labor intensity involved with a service
Q61: Human relations and interpersonal communications skills training
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