The modified-rebuy purchase process for organizational consumers is similar to what process for final consumers?

Name: The modified-rebuy purchase process for organizational consumers is similar to what process for final consumers?
Brand: Quizplus
Rating: 4.8 (49 reviews)

Question

Quizplus · Accepted Answer

Limited decision making involves a relatively small amount of effort and time for a purchase decision, similar to the modified-rebuy process where the buyer has some experience with the product or supplier but is looking to modify some aspects of the purchase.

The Modified-Rebuy Purchase Process for Organizational Consumers Is Similar to What