A firm's pricing strategy is LEAST likely to be standardized when a firm employs which of the following international marketing strategies?

Question

Quizplus · Accepted Answer

Dumping involves selling products in a foreign market at lower prices than in the home market or below the cost of production. This strategy often requires tailoring prices to specific international markets, making it less likely to involve standardized pricing.

A Firm's Pricing Strategy Is LEAST Likely to Be Standardized