A credit card issuer wishes to expand the number of retailers that accepts its card as a means of increasing its market share. This illustrates

Question

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Facilitation of demand refers to efforts made to increase the usage or acceptance of a product or service. In this case, by expanding the number of retailers that accept its card, the credit card issuer is working to make it easier and more convenient for consumers to use its card, thereby facilitating demand for its service.

A Credit Card Issuer Wishes to Expand the Number of Retailers