During which marketing era do firms have the LEAST commitment to marketing?

Name: During which marketing era do firms have the LEAST commitment to marketing?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

In the Production era, the focus was primarily on manufacturing and efficiency, with little emphasis on marketing or understanding consumer needs. This era predates the understanding that marketing plays a crucial role in connecting products with consumers' needs and desires.

During Which Marketing Era Do Firms Have the LEAST Commitment