During the sales era of marketing, marketing personnel are unimportant because demand is so high and competition is so limited.

Question

Quizplus · Accepted Answer

During the sales era of marketing, marketing personnel were still important because their role was to aggressively sell and promote products to consumers, even in a context of high demand and limited competition. Their efforts were focused on pushing products, convincing customers of their need for these products, and differentiating their offerings in a growing market.

During the Sales Era of Marketing, Marketing Personnel Are Unimportant