If a company's strategy does result in superior performance, it is said to have a competitive advantage.
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Q3: Corporate-level managers, and particularly the CEO, can
Q4: Superior performance is typically thought of in
Q5: Functional managers bear responsibility for the overall
Q6: A business unit is a self-contained division
Q7: General managers bear responsibility for specific departments
Q9: A company is said to have a
Q10: Strategy formulation involves putting the strategies (or
Q11: Corporate-level managers provide a link between the
Q12: Capital means the sum of money invested
Q13: The formal strategic planning process has four
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