Reporting on trends is attractive to connectors, especially when they can
A) sell advertising to accompany their stories.
B) demonstrate new products on television and online.
C) convince investors to purchase stock in a company.
D) get celebrities to endorse these trends.
E) relate a trend to the interests of their particular community.
Correct Answer:
Verified
Q1: A firm can successfully break through the
Q2: When MPR professionals offer a story to
Q3: Which of the following is NOT a
Q4: Ford's Mustang AV8R campaign strengthened the automaker's
Q6: A subject that is NOT relevant to
Q7: The typical length of a story presented
Q8: Marketers call the art of getting a
Q9: To ensure that connectors see the value
Q10: Being credible to a connector means that
Q11: The notion that people will go along
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