Unlike press kits of the past, modern press kits rely on the ________.
A) multimedia opportunities offered by international trade shows
B) ability of MPR professionals to generate viral marketing messages
C) internet to develop blogs and podcasts for all types of organizations
D) delivery speed and convenience of CDs, DVDs, and flash drives
E) cable networks to convey information to niche markets and audiences
Correct Answer:
Verified
Q16: All of the following are supporting materials
Q17: Which of the following best explains why
Q18: What is the benefit of providing a
Q19: In a press kit, what is the
Q20: Evidence of the coverage of a firm
Q22: In which of the following situations would
Q23: Written information that is distributed by an
Q24: What is the primary reason an organization
Q25: A press release announcing a new product
Q26: Which of the following will most likely
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