Press kits are always created in paper format for distribution by mail or in person at trade shows and other promotional events.
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Q37: A publicity device created by an organization
Q38: According to the Center for Media and
Q39: Guidelines established by the National Association of
Q40: How do media outlets benefit from using
Q41: The term media kit refers to the
Q43: Backgrounders, fact sheets, and FAQs are critical
Q44: Fact sheets are written in prose to
Q45: Backgrounders provide news-oriented information that is extremely
Q46: In some cases, it is effective to
Q47: Both backgrounders and fact sheets should be
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