Assist Lake in identifying all the relevant issues you believe he should include in his presentation and briefly explain why it is important to cover the issue
Chatham Company provides internet services to various types of clients. Similar to most internet companies, Chatham has also grown rapidly, thereby breaking all records. Cary Koch, the executive director of Chatham, recently returned from a conference which featured leading companies sharing their experiences of ABC implementation in their respective organizations. After returning, she called Tom Lake, one of her new recruits and a fresh business graduate from a reputed mid-western university, into her office. She instructed him to prepare a one-hour presentation to introduce the notion of activity-based costing to members of the executive committee All old-timers with little knowledge of modern management accounting practices)
Although Lake studied about ABC in his cost management systems course, he has no real world experience, and is nervous about the presentation. He meets you and expresses his concern Lake: The big boss has asked me to prepare this presentation You: What are you worried about? You know all about ABC
Lake: You don't seem to understand. I have to present to the top most people in our company. This is going to be very important. I feel like my whole life depends on this. You: How can I help?
Lake: I just wanted your opinion of what you think I should cover in my presentation
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The Answer of Assist Lake in identifying all the relevant issues you believe he should include in his presentation and briefly explain why it is important to cover the issue
Chatham Company provides internet services to various types of clients. Similar to most internet companies, Chatham has also grown rapidly, thereby breaking all records. Cary Koch, the executive director of Chatham, recently returned from a conference which featured leading companies sharing their experiences of ABC implementation in their respective organizations. After returning, she called Tom Lake, one of her new recruits and a fresh business graduate from a reputed mid-western university, into her office. She instructed him to prepare a one-hour presentation to introduce the notion of activity-based costing to members of the executive committee All old-timers with little knowledge of modern management accounting practices)
Although Lake studied about ABC in his cost management systems course, he has no real world experience, and is nervous about the presentation. He meets you and expresses his concern Lake: The big boss has asked me to prepare this presentation You: What are you worried about? You know all about ABC
Lake: You don't seem to understand. I have to present to the top most people in our company. This is going to be very important. I feel like my whole life depends on this. You: How can I help?
Lake: I just wanted your opinion of what you think I should cover in my presentation
Required:

Assist Lake in Identifying All the Relevant Issues You Believe