National advertising took root in the United States with
A) John Campbell's newsletter ads in the 18th century.
B) political pamphlets in the 1770s.
C) the railroads' simplification of mass distribution in the 1840s.
D) the yellow journalism of the late 1800s.
Correct Answer:
Verified
Q5: The leading advertiser, spending about $5.2 billion
Q6: Advertising as a modern phenomenon first took
Q7: What was the first form of printed
Q8: _ was a British printer who is
Q9: Benjamin Day's newspaper, the _, was the
Q11: The first advertising agency was founded by
A)
Q12: Which of these service was among those
Q13: Most ad agencies will offer advertisers all
Q14: Using traditional models, an ad agency's commission
Q15: Advertising agency compensation has shifted from commission
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